How we strategised and executed the roll out of over 100 COVID-19 testing clinics across Europe and North America through paid media.
Reconnecting The Nation
We first met DAM Health & Professor Frank in November 2020, where we learnt about their new and affordable PCR testing service. The service offered widespread solutions to the travel complications caused by COVID-19 – allowing customers to travel and see their loved ones.
DAM Health’s vision was to use healthcare professionals and their own laboratories to offer affordable and accessible testing to the masses. The foundations had been built but the company lacked the exposure required to stand out in such a crowded market. At this point Professor Frank and CEO Kevin Dryhurst reached out to Utilise Social…
Affordable Testing for Everyone
DAM Health wanted to become a national leader in COVID-19 testing solutions and expand their patient base into the international market, with a particular focus on Europe & North America.
The Perfect Prescription
We provided a full 360° marketing solution, helping to improve all digital aspects of the business. Our work included (& continues to include):